Journal

The True Cost of Clothing

Choosing the right clothes is an important choice for you and the environment and one that can have a positive impact if you choose well. Merino is durable & long lasting so whilst the upfront ...

Ethical Clothing Australia Week 2021

Happy Ethical Clothing Australia week! This week we celebrate clothing that is made fairly, made with materials that are better for the planet and made to last. To celebrate we chatted to 4 Brisban...

Father's Day Gift Guide

Gift Dad the gift of Australian Merino...  Whether you're looking for something for a wonderful father, father figure or just a great bloke, here's a few ideas and some inspiration... Naturally!

How to Support the Ekka!

Cancelled again - The Royal Queensland Show ( the Ekka) is Queensland's largest and most loved annual event, usually attracting on average 400,000 people to the Brisbane Showgrounds, the Ekka bring...

The Wool Shed in Williams

In a small community town 150km southeast of Perth, Western Australia, lies a  wool shed of a different kind. The Williams Wool Shed is a retail and cafe space located at 101 Albany Highway, Willia...

What to wear on a Desert Trail Run or Hike!

Wearing the right gear is so important when doing a run or walk in extreme conditions in a remote area as Merino Country CEO found out when she participated in the 2021 Simpson Desert Ultra outside...

Leg warmers – are they making a comeback?

Remember the legwarmers from the 80's? Well they're back... but not so much for the look of the gym or the dance studio but for very practical reasons! We made these especially for a customer who i...

Australian Made... Naturally!

We have made a conscious decision to keep our production and manufacturing in Australia to support local jobs and industry and to have better control over our quality.  Natural underwear and clothi...

Handpicked with Naomi Simson

Naomi Simson has launched her new series HANDPICKED and in the first episode chats with Merino Country CEO, Kerrie, about manufacturing in Australia, the challenges of growing & the difficulty ...

Which Merino Bra Suits You?

Wool Down Under - Merino Underwear! So comfortable for everyday wear, sport, work and travel, our Merino Bras are really soft. They're great for sensitive skin providing natural comfort for people ...