The first POP UP Shops! Frustrated with the lack of wool products in the stores and with so many innovative products being made developed to utilise the oversupply of wool, Members of the wool grower group, Matilda Merino, promoted and sold a fabulous range of Australian wool products made by other small businesses...
Kerrie Richards has always had a passion for Merino wool, life on the land, the people and animals in these rural communities. Adversity is the mother of invention and it was from drought, low wool prices and an exodus of young people from the bush that Merino Country Australia was born 30 years ago & is still going strong today.
Queensland Country Life recently published an article about our Face Masks and local manufacturing. Sally Gall wrote about how we turned our clothing and underwear factory into a full time Face Mask factory.
Coronavirus is a catalyst for change. The world has shrunk and supply chains are under threat at this time of global disruption. Local manufacturing is coming into its own, and being niche, nimble and natural are key ingredients for success, says Kerrie Richards from Merino Country.
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