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  • Samantha Wan Mask Review- Wool Lover

    Wool For Everyday by Samantha Wan Wool enthusiast and slow fashion advocate, Samantha Wan, has a great blog called Wool For Everyday. Samantha prov...
  • Beyond The Bale Feature - September Issue

    Beyond the bale is Australian Wool Innovation's quarterly magazine for their shareholders and wool industry stakeholders. We were fortunate enough ...
  • Reviving Australia's wool processing industry on Landline

    We were included in the recent segment put together by Lucy Barbour for ABC Landline's Reviving Australia's wool processing industry.Catch us at 25...
  • Australian Merino Face Masks... Naturally!

    The natural properties and unique structure of our 100% Australian Merino fabric made to our specifications, means that the tight knit construction is ideal for use in our Merino face mask ... Naturally!
  • Niche, Nimble and Natural

    Coronavirus is a catalyst for change. The world has shrunk and supply chains are under threat at this time of global disruption. Local manufacturing is coming into its own, and being niche, nimble and natural are key ingredients for success, says Kerrie Richards from Merino Country.


  • Ultimate Camping Gear Guide

    Supporting local is extremely important to us, so what better way to help out fellow Australians than to take a camping trip in our own backyard, Australia! We have compiled a list of our most versatile clothing for camping and caravanning.
  • How to Find the Best Thermals For You

    When choosing the perfect thermals to protect you from the elements and keep you comfortable in all conditions there's a few things to think about to help you get the right style, fit and level of protection.
  • Sheep Dreams - get a good night's sleep in Merino... Naturally!

    Who knew that a good night's sleep can be improved by what you wear. Recent studies have shown that the fabric you sleep in can actually improve or increase quality of sleep and Merino was shown to have the best results!
  • Merino Winter Must Haves

    Life has changed in the last few months but we haven't. Our Merino clothing and underwear is still Made in Australia - we've got you covered for Winter in our 100% Australian Merino lounge wear. Warmth, Comfort & Style... Naturally!
  • Stay Warm & Healthy in Merino... Naturally!

    100% Australian Merino thermals will keep the whole family comfortable, warm and healthy, perfect as the temperature drops and you need to layer up... Naturally!

  • Queensland Country Life Face Masks Feature

    Queensland Country Life recently published an article about our Face Masks and local manufacturing. Sally Gall wrote about how we turned our clothing and underwear factory into a full time Face Mask factory.
  • Australian Made Gift Ideas For Mother's Day

    This year spoil mum with 100% Australian Merino and support local Australian made. Shop our gift guide below:    Serappe   It's a wrap. jacket, bla...